EGF Amateur Series Rebranded Under Rocco Forte Hotels
Rocco Forte Hotels has announced a new collaboration with the Emirates Golf Federation (EGF), in a move that strengthens ties between the UAE’s fast-growing golf community and one of Europe’s most prestigious hospitality brands.
The landmark Rocco Forte Emirates Golf Federation partnership will bring enhanced opportunities to golfers in the region while linking them directly to leading golf destinations in Europe.
EGF Amateur Series Rebranded as The Rocco Forte Series
As part of the agreement, the EGF’s flagship amateur competitions will now be known as The Rocco Forte Series by the Emirates Golf Federation.
Launching in December, the Mid-Am, Seniors and Super Seniors tournaments will headline the newly branded calendar, underscoring the shared commitment of both organisations to support and grow amateur golf.
Blair Harvey, Golf Sales and Marketing Manager at Verdura Resort, said:
“We are thrilled to partner with the Emirates Golf Federation and bring Rocco Forte Hotels into the heart of UAE golf. Verdura Resort offers one of the very best golf and lifestyle experiences anywhere in Europe, and this agreement will allow EGF members to enjoy the resort’s full array of facilities while also supporting their competitive calendar.”
Benefits for Members and Strengthened European Links
The partnership provides EGF members with preferential access and rates across Rocco Forte Hotels’ European portfolio, including Verdura Resort in Sicily.
It further strengthens the connection between UAE golf and the European game, offering members the opportunity to experience some of the continent’s most iconic courses and luxury properties.
General Abdullah Al Hashmi, Vice-Chairman of the Emirates Golf Federation, and Kieren Pratt, Championship Director, emphasised the significance of the agreement:
“Partnering with Rocco Forte Hotels marks a significant milestone for the EGF and our members, and is a step forward in our commitment to grow the game and deliver exceptional value. By rebranding our amateur series under one of the travel industry’s most famous names, we are not only strengthening our ties to Europe but also providing our players with access to some of the world’s most prestigious courses and resorts.”
Verdura Resort: A Jewel in the Rocco Forte Portfolio
Set on Sicily’s southern coastline, Verdura Resort is the flagship golf destination of the Rocco Forte Hotels collection.
Designed by Kyle Phillips, the property boasts two championship 18-hole layouts — the East Links and West Shore — as well as a nine-hole executive course and Italy’s only European Tour-approved Performance Institute.
Beyond golf, Verdura Resort offers 203 rooms and suites, 20 hillside private villas, 1.8km of private Mediterranean coastline, a 4,000m² Irene Forte Spa, and a range of dining experiences showcasing Sicilian and international cuisine.
Its combination of world-class golf, luxury hospitality, and wellness facilities has cemented Verdura’s reputation as one of Europe’s leading destinations for golfers and leisure seekers alike.
The first edition of The Rocco Forte Series by the Emirates Golf Federation will debut later this year, marking the beginning of a new era for amateur golf in the UAE.
